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Thursday, March 17, 2011
Jack White's "Rolling Record Store" meets SXSW
I'm sure by now most of you have heard about Jack White's newest venture, a "Rolling Record Store".
What looks like a converted bread truck is now a mobile version of his Nashville based label, Third Man Records, equipped with limited edition vinyl, merchandise, turntables & a sound system w/ plug-ins, so musicians can perform right out of the truck, for exclusive street shows.
Jack's new "toy" pulled into Austin yesterday for SXSW and surprised everyone by performing a couple songs himself, "Not Fade Away" & the White Stripes classic "Dead Leaves and the Dirty Ground".
It turned out he was opening for Seaside Steve, the newest addition to Third Man Records, who churned out a hell of a performance, playing his own blues w/ his beaten up three string guitar.
Watch the clip below...make sure to stick around for Seaside Steve.
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